Integrations

Connect the platforms you already use.

Forward conversions to your ad platforms and pull search data back in. Unlimited integrations on every plan.

Domain · Integrations

GA

Google Analytics 4

M

Meta Conversions

G

Google Ads

in

LinkedIn

T

TikTok

S

Snapchat

P

Pinterest

Pl

Plausible

The full list

Eight destinations, plus Search Console and Bing.

Platform names shown as text. Each integration is attached per domain, and you can attach as many as you need.

Google Analytics 4 Event forwarding
Meta Conversions API Event forwarding
Google Ads Event forwarding
LinkedIn Event forwarding
TikTok Event forwarding
Snapchat Event forwarding
Pinterest Event forwarding
Plausible Event forwarding
Search Console Search data
Bing Search data
Event forwarding · 8 Search data · 2 Unlimited on every plan

Available now

Ten integrations, attached per domain.

Connect with an ID and token, or sign in with OAuth. Each domain can use as many as it needs.

GA

Google Analytics 4

Send events server-side to GA4 with the Measurement Protocol. You only need your Measurement ID and API secret.

M

Meta Conversions API

Forward conversions to Facebook and Instagram ads using your Pixel ID and access token.

G

Google Ads

Connect with Google, load your conversion actions and upload offline conversions mapped from your site events.

in

LinkedIn Conversions API

Map your site events to LinkedIn conversions. User data is hashed before it is sent.

+3

TikTok, Snapchat and Pinterest

Server-side conversion APIs for all three, each connected with a pixel or account ID and token.

Q

Search Console and Bing

Pull your real search queries into Traculo analytics. Search Console connects with OAuth and Bing with an API key.

Connection setup

Paste an ID and a token, or sign in with OAuth.

The fields below are the ones you fill in when you attach an integration. Values are placeholders.

Google Analytics (GA4) Connected

Measurement ID (G-XXXXXXX)

G-ABC1234

API Secret

••••••••••••
Meta Conversions API Connected

Pixel ID

123456789012345

Access Token

••••••••••••
TikTok Conversions API Connected

Access Token

••••••••••••

Pixel Code

CFDS3K2P4MXXX
Snapchat Conversions API Connected

Access Token

••••••••••••

Pixel ID

1234abcd-5678-…
LinkedIn Conversions API Connected

Access Token

••••••••••••

Ad Account ID

123456789
Pinterest Conversions API Connected

Ad Account ID

1234567890

Access Token

••••••••••••
Google Ads Connected

Sign in with Google, choose the account and map conversion actions to your site events.

Connect with Google OAuth
Search Console Connected

Sign in with Google and choose the property that powers your query analytics.

Connect Google Search Console OAuth
Bing Webmaster Tools Connected

API Key

••••••••••••••••
Plausible Connected

One-click connection. No keys to paste.

Illustrative data

Event mapping

Map your events to each platform's conversions.

Google Ads loads your conversion actions and uploads offline conversions mapped from your site events. LinkedIn conversions are mapped the same way, and user data is hashed before it is sent.

app.traculo.com/domains/…/integrations
Event mapping Site events to platform conversions
Site event Destination Mapped to Status
purchase Google Ads Conversion action: Purchase Success
generate_lead LinkedIn Conversion: Lead Success
purchase Meta Conversions API Purchase Success
sign_up Pinterest Signup Errored

Illustrative data

Plausible too

Set up in minutes, then check every delivery.

Attach an integration to a domain, send a test event and open the event log to see the response from each platform. Events come from the Traculo WordPress plugin.

✓  One-click Plausible connection

✓  Unlimited integrations on all plans

✓  Success and error status for each delivery

✓  Delivery log shows what each platform answered

Traculo domains overview showing events and connected integrations per domain

After you connect

Send a test event, then read the response.

Every delivery gets a Success or Errored status, and the log shows what each platform answered. An Errored row tells you which connection needs another look.

app.traculo.com/events/…
Delivery log · one event Response per integration
Platform Status Response
Google Analytics 4 Success 200
Meta Conversions API Success 200
Google Ads Success 200
LinkedIn Success 201
TikTok Success 200
Snapchat Success 200
Pinterest Errored 401
Plausible Success 202

Illustrative data

Connect your first integration today.

Create a free account and attach GA4 or Meta in a couple of minutes.