deduplication
Practical guides on WordPress analytics, server-side tracking and conversion data you can trust.
Conversions API dedup rules and limits: Meta, TikTok, Snapchat, Pinterest, LinkedIn
One reference table of deduplication keys, windows, batch limits, event age, click IDs and hashing for Meta, TikTok, Snap, Pinterest, LinkedIn, Google.
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Meta Conversions API for WordPress: the complete guide
How Meta's Conversions API works on WordPress: four ways to set it up, hashing rules, required parameters, deduplication, testing and limits.
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Meta Conversions API deduplication: event_id explained
How Meta deduplicates Pixel and Conversions API events: event_id, event_name, the 48-hour window, WordPress failure modes and how to verify.
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Website analytics, funnels and server-side event forwarding for WordPress. Free plan with 10,000 events a month.